RÍO Shopping, the shopping mall managed by IKEA Centres Spain, continues its advertising strategic line and renews the contract with beon. Worldwide, that has already provided the brand with their creative online and offline advertising services for four years now.
In this new period, both RÍO Shopping and beon. Worldwide will continue their creative path towards the emotional connection with the audience. In this line, the dynamization of the digital presence of the shopping mall will be crucial in the next months. beon. Worlwide will contribute with a global vision embodied by a creative proposal and a team structure to support RÍO Shopping in their next challenges. RIO Shopping offers a different creative profile in the industry, being nowadays a cherished meeting place in the region, besides an acclaimed shopping center. Thus, the aim of both Company and agency is to empower the unique character that distinguishes this client from competitors.
In words of Sara Valladolid, Marketing Director at RÍO Shopping: “During this new stage we will position the company through an inspiring, very dynamic advertising strategy, and this is the reason why we have chosen beon., with a professional team and creative ideas that suit to perfection our ideal partner in the pursue of our communication goals.”
