Audiovisual production is a wide field comprising all the different phases to create a complete audiovisual project. Behind each of these works there is an intensive work of management combined with both the effort and savoir faire of dozens of professionals organized to provide maximum quality results. Careful planning will be essential to succeed, as well as maintaining realistic targets.
Each project have different goals depending on the goal, length, film typology, and media. These are several audiovisual formats such as motion picture, short films, documentaries, TV series, commercials, corporate advertising, live shows, streaming technology, etc.
All audiovisual projects can be broadly divided into 3 production stages:
-Pre-production: Starts will the concept idea and last until shooting. Includes different functions and aspects such as script supervision, contracts, hiring, logistics, props, costumes, location scouting, and permits.
-Production: Materialization of the concept.
-Post-production: Selection of the filmed material, reviewing the footage and assembling the movie-editing.
Locations are the required spaces to carry out the audiovisual project. Ideas reflected on scripts are transferred to the ideal setting. And this is why choosing right spot is the initial stage of executing an excellent advertising production.
Location scouting is crucial. This are some basics step to follow in this process:
1. Choose a location that truly reflects the script
2. Adecuate control of lighting
3. Take advantage of natural light
4. Verify electric power lines
5. Manage permits and licenses
6. Coordinate logistics
7. Arrange space according to real needs
8. Organize different production teams
9. Control external noise
10. Plan the setting in detail
