beon. Worldwide and Grupo Absolute design and produce the Andalusia Stand at Fitur
The organization of Fitur Madrid awarded the prize 'Best Autonomous Community Exhibitor'
From beon. Worldwide, in joint venture with Grupo Absolute, we designed and produced the Andalusia pavilion at Fitur. An intelligent stand of 6,500 square meters that merges the latest in ephemeral architecture design with the most advanced technology, offering a gamified and sensory experience for both industry professionals and the general public, with the successful campaign “Andalucía Crush” as the main theme. The organization of Fitur Madrid awarded the 'Best Autonomous Community Exhibitor' prize recognizing the immersive experience developed at the Andalusia stand.