Product launch

Ginger Ale Drink Launch Event – ​​A Premium Tasting Experience

We organized an exclusive experience for the launch of the Schweppes Ginger Ale product, a gastronomic event that has traveled 4,500 kilometers presenting the drink to distributors, sector professionals and the media. The tasting and masterclass roadshow has required logistical coordination, audiovisual production, content design and personalized furniture to reflect the natural essence and flavor of Ginger Ale. With this event we provided a premium tasting experience to attendees, who also received training in innovative techniques to mix this drink and highlight its unique nuances thanks to the Schweppes 'Premium Mixer' ambassadors. With this event, we reflect the capacity of beon. Worldwide in the launch of products and the production of gastronomic events.