BP Next Convention: Design and organization of event with immersive scenography
With the BP Next convention we set out to innovate in the events industry by implementing immersive experiences
The BP Next Convention brought together 600 service stations to celebrate the successes achieved and the projection towards the future within the energy industry. With the motto 'Next. The best starts now', we created an immersive set that symbolized the step forward in the search for solutions and opportunities in the energy field, using tunnels that connected two auditoriums to represent the journey to the future. This convention not only stood out for its global reach but also for its ability to integrate design, technology, and entertainment to offer an unforgettable experience, reaffirming BP's leadership in the energy sector and its commitment to innovation.