Event industry is an ever-changing world that offers every year fresh and more personalized experiences. Some technologies, such as apps or virtual reality, are already considered a must, but there are others that are gaining momentum and becoming a major asset in this industry.
One of these new applied sciences is Facial recognition (FR). But, what does it exactly consist of? This application automatically identifies a person as a digital image. An innovative technology has become little by little part of our daily life, used by millions of users through their smartphones. Companies such as Apple have already started to implement FR to replace written passwords.
In events, FR is a very useful tool to streamline tasks and reduce time in the identification of attendees. Easy recognition is still in one of its most initial phases, and therefore further improvement and development are expected. Even so, there are already important benefits associated with its use:
- Quick access system.
- Auto check-in. Reduces staff cost.
- Reduces contingencies adding extra security.
- Compiles data and analytic material.
- High-tech system providing memorable experiences.
Facial Recognition boosts the event experience and guarantees security. These are some examples of the usual kind of activities accomplished through FR:
- Attendees registration.
- Face analysis for attendees’ specific details.
- Events access system.
- Instant credential printing.
Facial recognition is an innovative, amazing technology with a full potential still to be discovered.
