beon. Worldwide is, another year, the Agency of Eficacia awards 2018, the international recognitions bestowed by the Spanish Association of Advertisers (AEA) and SCOPEN Strategy and Management Counseling. This will be the sixth edition for beon. as flagship agency in the prestigious awards.
The Eficacia Awards are the only ones in Spain in assess and reward the results of the communication action, placing Efficacy as the real goal of the advertising activity. This coveted awards are considered the most important recognitions in the field of advertising in Spain.
Moreover, this year edition has a very special touch, as the Eficacia Awards will be celebrating their 20th anniversary. An edition that has already registered almost 200 inscriptions -specifically 197- the highest in its history, with 22 advertisers and 24 agencies participating for the first time.
The gala will be hosted on October 25th 2018 at Teatro Real in Madrid, and will be attended by 1500 professionals. A must-attend event for the main agents in the advertising industry that already has revisited 2,800 cases.
beon. will be present another year in this annual gathering as the Awards agency, in charge of the event image, stage design and production.
These are the only awards in Spain that focus on results achieved thanks to the communication action whether publicity, sales, or other type of profitability resulting of a previously marked objective. An annual date that recognizes the good work achieved by both advertisers and agency.
