With the ACB at the basketball star event

introduction

To show the ability to activate through technology in sporting events, we developed an RV action during the Copa del Rey championship at the Wizink Center in Madrid.

results

A brand experience with great success of influx that Roberto Chinchilla, actor of the award-winning film ‘Champions’ and athlete, also did not want to miss the opportunity to try.

work done

What do you dare not? Under this claim, with which we were invited to live a unique experience, we developed a Virtual Reality action during the Copa del Rey basketball games. In them we implanted a set that hundreds of fans who followed the matches at the Wizink Center approached to feel stars of the ACB, demonstrating their skills with launching triple in RV and leaving their mark among the best. Together with the development of digital activations, all graphic and audiovisual production of backs, totems, screens, lighting and furniture for the Virtual Reality set was also carried out.

premios

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